New Perspectives on AI in TV: Exploring the Unknown

Amidst ongoing strikes in the entertainment industry, renowned Black Mirror creator Charlie Brooker has shed light on the reasons behind our collective apprehension towards artificial intelligence (AI) in television. With his notable track record of accurately envisioning our technology-driven future, Brooker’s insights carry significant weight and provide valuable insight into the potential dangers of AI.

In his latest Season 6 episode, ‘Joan is Awful,’ Brooker tackles the pressing issue of actors’ rights, highlighting the exploitation of digital likenesses in TV series without proper compensation or consent. While this portrayal may seem exaggerated, it echoes real-life incidents where background actors have faced similar challenges. The Screen Actors Guild-American Federation of Television and Radio Artists (SAG-AFTRA) has been at the forefront of addressing these concerns in its ongoing standoff with studios.

However, it’s not just actors who have legitimate concerns about the use of AI in TV. The Writers Guild of America has also called for regulations on AI-generated scripts. Brooker delves into this topic in a recent interview, expressing his thoughts on the potential dangers. While acknowledging the usefulness of AI tools like ChatGPT, he warns about the risk of people claiming ownership over AI-generated content that falls short of professional standards, ultimately requiring human intervention to refine it.

Interestingly, Brooker distinguishes between the influences writers draw from other artists and the relatively generic responses generated by AI. He emphasizes that AI simply acts as an extension of his own creative process, rather than an artificial entity. However, the concern remains that studios may replace substantial portions of the creative work performed by writers and actors with AI-generated content, relegating human involvement to mere revisions. This prospect evokes a sense of desolation within the industry.

As we navigate the rapidly evolving landscape of AI in TV, Brooker’s insights bring to light the need for ethical guidelines and a balance between automation and human creativity. While AI undoubtedly has its merits in enhancing the creative process, maintaining the authenticity and integrity of human contribution should remain a paramount concern.


Q: What has Charlie Brooker accurately predicted?
A: Charlie Brooker has accurately predicted our tech-led future in various ways through his work on Black Mirror.

Q: What issues are raised regarding AI in TV?
A: The exploitation of actors’ digital likenesses without proper compensation or consent is a significant concern. Additionally, there are concerns about the use of AI-generated scripts, potentially displacing human writers.

Q: What does Charlie Brooker fear about the use of AI in writing?
A: Brooker fears that studios may utilize AI to generate subpar initial drafts, leading to the hiring of human writers to improve the content, ultimately diminishing the role of human creativity.

Q: What is the significance of maintaining human involvement in TV production despite the rise of AI?
A: Balancing the benefits of AI with the authenticity and integrity of human creativity is essential to preserving the unique perspectives and artistic quality that human contributions bring to the entertainment industry.

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