London-based startup 11x.ai has made a significant entrance into the market with the announcement of a $2 million pre-seed funding round. Led by Project A Ventures, the round will help accelerate the development and deployment of AI workers designed to automate various tasks in sales development, talent acquisition, and human resources.
The flagship digital worker created by 11x.ai is Alice, an AI-powered sales director representative (SDR) capable of handling initial outreach and prospecting. In the near future, the company plans to launch a no-code platform called Platform X, allowing businesses and developers to build and customize their own AI-powered digital workforce.
Co-founded by CEO Hasan Sukkar in January, 11x.ai has built proprietary technology using ChatGPT and GPT-4, including a highly specific prompt framework. Their vision is to liberate office workers from mundane and repetitive tasks, enabling them to focus on higher-value activities.
Platform X will serve as a marketplace for building, sharing, and deploying digital workers. It aims to create an open environment where developers can generate income by building and selling digital workers tailored to specific needs. The platform is set to go live within the next two months.
George Bradshaw, the head of operations at 11x.ai, emphasizes that their goal is to transform the nature of work itself. The company aims to eradicate mundanity by providing powerful AI tools that can automate a wide range of tasks. With Alice as a prime example, they seek to empower sales representatives to spend more time engaging with customers rather than prospecting.
We’ve gathered answers to some questions raised by industry professionals about 11x.ai:
Q: Doesn’t an AI SDR function like a spam bot?
A: No, Alice is an SDR designed for highly targeted outreach to high-value prospects. She helps businesses target only those who are genuinely interested in their products or services, eliminating spam and unwanted communication.
Q: Are digital workers just a modern form of outsourcing?
A: No, digital workers like Alice are integral team members that seamlessly integrate into a company’s operations. They contribute to every step of the outbound process and work closely with the existing team, unlike traditional outsourcing models.
Q: Will AI be able to handle nuanced people interactions?
A: Yes, the aim of 11x.ai is to create AI-powered digital workers that can effectively handle and understand nuanced interactions. The company is focused on developing sophisticated AI algorithms that can provide personalized and valuable support in various capacities.
Q: Will there be intense competition and an oversaturated market for digital workers?
A: While the market for digital workers is expected to grow, 11x.ai’s approach and vision set them apart. They aim to revolutionize work itself by fundamentally changing how automation is integrated into businesses. Their focus is on delivering remarkable customer experiences and offering solutions that go beyond ordinary outsourcing practices.
With their recent funding, 11x.ai is poised to reshape the future of work by leveraging AI technology to automate and optimize various tasks, ultimately freeing up human resources for more valuable endeavors.
Source: Legal IT Insider